What Commanders Look Like
They like to take charge of situations
They are action-oriented
Tend to be leaders
They like winning
They like people and people like them
Team builders & like working with groups
Sensitive to the feelings of others
Good networkers
Interested in politics at all levels
Language Commanders Like to Use
Feel
Sense
Grasp
Touch
Hit
Grab
Handle
Tackle
Win
Team
Power
People
Friend(ly)
Comfortable
Heavy
Pressure
The Strongest Commander Arguments
The most persuasive arguments to use with Commanders, in order of effectiveness, are:
Strength, durability, toughness
Years in business/Years of experience/Longevity
Proven, time-tested product or idea
#1 or dominant in some way
Anything famous
Summary: Commanders tend to look BACKWARDS in time (what have you done, where have you been, who do you know).